Want to experiment with headline copy?

When setting up your A/B tests, be sure to keep in mind this very important testing principle: Test only one element of your pop-up at a time .

Want to experiment with headline copy? Do it! But that means it should be the only thing that changes between different versions of your copy. Try to keep the other elements of your design (the CTA, the coloring, the formatting) the same, so you know you're really only testing the effectiveness of one element. Once you find a piece of copy that works, for example, you can move on to testing three different colors. Then three different CTAs. You get the idea.

accurate
The success of your Hello Bar will depend on your ability to deliver the phone number lead right message to the right people in the right place. To do this, you need to implement targeting, which means using filters to create the audience that will see your Hello Bar.

There are several ways to do this:

Date : If you're announcing a date-dependent event, like a sale, you can customize the dates of your Hello Bar to control when it appears to your customers. This way, you can also send holiday-related Hello Bars when the time is right.

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